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Artificial or prerecorded voice (Telephone Consumer Protection Act)
A federal telemarketing phrase covering calls that play a recording or use a synthetic voice rather than a live person speaking.
The Telephone Consumer Protection Act, a federal law covering telephone marketing, treats calls that use an artificial or prerecorded voice differently from calls made by a live person. For many calls to mobile and residential numbers, that category generally requires prior express consent, and for marketing content the standard is higher. Rules and interpretations in this area continue to change.
Regulators have indicated that voices generated by software fall within the phrase, which matters for any dealership considering outbound calls placed by an agent. This is general information, not legal advice, and a dealership should have counsel review its calling practices.
Why it matters for a sales manager
Outbound calling is where automation meets the strictest rules in the building, and the exposure sits with the dealership rather than with whoever supplied the software. Before any agent places calls, get clear answers on consent records, disclosure, do-not-call handling and time of day restrictions, and get them from your own counsel rather than from a sales conversation.